campaign

Jewelry is a memory

Join us in this journey of crafting memories with timeless elegance. Let's capture what truly matters — the joy of togetherness, the comfort of home, and the eternal love that lives on in every cherished moment.

campaign

Jewelry is a memory

Join us in this journey of crafting memories with timeless elegance. Let's capture what truly matters — the joy of togetherness, the comfort of home, and the eternal love that lives on in every cherished moment.

by Sasha V.,

November 14, 2023

Creating art, to me, is like unlocking pure joy. It's messy, it's hard, but it's also this endless, beautiful journey. It's like a mirror reflecting what's around and within me. And that's what our new "Jewelry is a Memory" campaign is all about. 

About

It's not just about crafting stunning pieces, but about weaving moments of festivity and warmth into every meticulous detail, capturing the spirit of togetherness that defines this season.


Remember those family photo albums and the old video camera that captured every moment? That's where it all began for me. Family meant everything. Amidst the big dinners, the parties, and the laughter, there were those tough times that brought us even closer. That's the spirit we infuse into Adore Adorn's creations, cherishing the true essence of luxury – those peaceful moments spent with the ones we hold dear.


Home is more than just a place; it's a feeling, a sanctuary of love and stability. Even when we're out there hustling, it's those simple evenings with loved ones that truly define joy. That's the spirit we embody at Adore Adorn - the peace and strength that come from the unbreakable bonds of family and the warmth of cherished friendships.


And yes, losing someone is like freezing time. It's those final memories, the ones we hold close, that become our eternal keepsakes. We know the value of those moments, and that's why we're inspired to craft pieces that not only reflect beauty but also serve as timeless testaments to the love we hold for those who are no longer with us.

Family

Growing up, my family memories lived in photographs and from our family video camera. My mom had a giant video camera in the 90’s. She shot everything. She would also relinquish it to other family members (even kids!) to shape the narrative. Our family was split between city and state lines so when we gathered we had BIG family dinners and parties. There were some hard times, but a lot of laughs and a beautiful connection that we shared with one another. My dad is 1 of 9 siblings and my mom is 1 of 11 siblings, so you can imagine that family is at the very top of my list. When I think of what ‘Luxury’ means to me, I know, without a doubt that it means having the time to spend with my family, peacefully.

Home

What do we value? Family. But sometimes we don’t have time because we are outside of the home working / building a life for our family. But we have to stay as close as possible with the things / people we love. I adore nights in with my loved ones. A simple evening, enjoying my household. Where is our joy? It’s with our family, and then with our friends that we’ve discovered close to home. We need that stability and peace of our loved ones to go conquer the world. Our peace is with each other.

Home is

a feeling,


not just

a place.

Grief

“Losing someone is like freezing a moment in time”.

When you lose loved ones too soon, it creates a punctuation in your memory of that person. Your last memory could be what they said or what they were wearing. The finality that comes from the last living memory is solidified by what you can capture— like a camera in your mind. Family photos allow us to cement moments frame a piece of our love for someone.

Joy

The journey of creation taught me that the process of art is joy. It’s cathartic and hard yet simple and infinite. Being an artist means never being outside of your gaze. What’s in front of me, is behind me, within me, and always outside of me. Adornment includes a meticulously crafted message of excellence that shares moments of festivity and warmth. In this season of togetherness, I draw inspiration from the charm of family moments— connecting souls in laughter and unity. 

Creative Direction: Sasha V @unpolished⁠

Art Direction: Elena Donets @ele.do.na⁠

Photographer: Osvaldo Ponton @osvaldoponton⁠

Film Director:  Derek Siyarngnork @de9rek

Makeup Artist: Tara P @tarapagliara⁠

Hair: Tara P @tarapagliara⁠

Stylist: Anna Katsanis @annakatsanis⁠

Models: Calvin Collins Jr. @_collinsjr_ & Brenda @brendamutoni⁠

Discover Legacy Jewelry